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Pomelo

F'22

Matching shoppers with similarly sized creators

Consumer

About

Online fashion shopping fails women with non-standard or underrepresented body types — product photos feature a narrow range of model sizes, making it nearly impossible for most shoppers to visualize how clothes will actually fit. This gap leads to high return rates and a frustrating shopping experience. Pomelo bridges the representation gap by connecting shoppers to creators who share their exact body measurements.

Product

Pomelo is a two-sided platform for inclusive fashion discovery. Creators sign up, connect their Instagram or TikTok, and enter their body measurements (height, weight, bra size, dress size, body type). Shoppers browse content filtered by creators with similar measurements, finding outfit inspiration from people who actually look like them. Pomelo monetizes through brand partnerships and creator-linked affiliate shopping.

Founders

Andrew Kim

Designer

Product @ Atlassian | Prev. Tesla, USC Iovine & Young